


You’re not only a professor but you work at a VC firm, which is an interesting combination. It does hold true for either category that you mentioned. I interviewed people in both categories as I wrote this book. I deal a lot with business owners and startup CEOs and small business scalers. How well you understand yourself, how you present yourself, and understanding what motivates you. What allows you to succeed or hurts your effectiveness is about the human condition and how you deal with stress. We’re talking about the human condition with these distinctions of business owner versus a career employee. Let’s differentiate for our audience, a career for somebody who is working for a company but they aren’t the owner and a business owner or an entrepreneur who is working for themselves is your book equally valuable for both parties?

We like to think we’re irreplaceable but we’re not. I’d even put it this harshly if you stick your finger in a glass of water and pull it out the ripples are gone pretty quickly and that’s you inside of a company. Do you believe that nobody is irreplaceable? As a business owner myself, I sometimes worry about some of my key staff surprising me and leaving at some point. I’m sure you’ve probably heard this before that nobody is irreplaceable. Jump to Links and Resources Transcript The Right and Wrong Stuff by Carter CastĬarter, it’s so great to have you on the show. – Visit Carter Cast’s website,, to learn more about the right and wrong stuff in building your career.– Carter elaborates on how important it is for you to stay curious about emerging technologies, macro environment changes, competitive threats, etc.
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Kelley’s research, How to Be a Star at Work. – Carter demonstrates how to answer impact questions and negotiations effectively.– Carter describes the importance of asking the right set of questions to test if the interviewee is interested.– Carter walks through what a thorough interview process looks like.– What are the standards you need to make before interviewing a potential hire?.– Carter recommends assessments for you to find out what motivates you.– Carter explains the reason behind reinventing himself multiple times to construct the career path he wanted.He is also the author of an award-winning book, The Right (and Wrong) Stuff: How Brilliant Careers are Made. – Stephan introduces Carter Cast, a professor at Northwestern’s Kellogg School of Management, teaching entrepreneurship and leadership.As our work lives inevitably become less certain and more intellectually demanding, Carter’s insights are essential for anyone who has a long-term career or business goals. Ĭarter’s formula for avoiding career disaster involves knowing yourself and your weaknesses, becoming more agile, and learning to control risky behaviors. In his work life, he has been forced to confront some hard truths, which he documented in his book, The Right and Wrong Stuff: How Brilliant Careers Are Made and Unmade. Carter has reinvented himself several times, starting out as Marketing Manager at PepsiCo, moving on to become CEO of, and later a venture capitalist and professor. Our guest in this episode is Carter Cast. The question is, how can you future-proof yourself in your chosen field while avoiding self-sabotaging behavior that can derail your career or get you laid off? With the rise of AI and rapid technological change, this number is likely to increase in the future. According to the Bureau of Labor Statistics, the average person now holds ten different jobs before the age of 40.
